If you've been looking for ways to take your daily website traffic
levels to the next level, consider utilising the following three types
of digital media:
1 Video production and distribution
Video marketing is a strategy that is often overlooked by
small-business owners, probably because they feel it is beyond their
budget. However, having a video advertisement produced that contains all
of the key selling points of your business can be a very cost-effective
way to promote your business. Once you've paid for the
production/distribution, it could remain usable for many years, bringing
ongoing benefits that far outweigh initial investment.
2 Social media and networking
Social networking is a great way to share any type of content,
whether it be a video advertisement or an informative article. With the
assistance of specialists who use powerful software and expertise to
promote web pages and advertising materials on social networks you'll be
able to attract massive traffic levels before you've even begun ranking
highly in the search engines. In fact, generating a viral effect
through social networks is perhaps the best way to generate a
significant traffic spike with minimal effort.
3 Press releases and link building
Having a professional press release developed and distributed can be a
great way to improve your SEO (search engine optimisation) and attract
more website visitors. A link to your website can be added and if it is
posted on a news media site with a high PR, that link should have a
positive effect on your website's SEO standings. A well-written press
release can be syndicated by other journalists, spreading around the web
on other online PR sites.
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