I’ve spent a lot of time trying to figure out the best way to stay
focused and remain productive. We all know that doing what you love reverse engineers
productivity. If you love what you do, you’ll obviously be more
compelled to do it, rather than trying to place a productivity system on
top of undesirable work.
But sometimes even that’s not enough. It’s easy to get sucked into
the minutiae of life and lose focus. It’s easy to spend the majority of
your time feeling productive, when most of what you’re doing won’t make a
difference a week, a day or an hour from now. Some examples of this
productivity illusion include:
- Spending inordinate amounts of time checking and responding to email.
- Organizing your desk for 3 hours a day.
- Detailing, updating, and maintaining calendars and to-do lists more than you actually work.
- Reading books, articles and blogs to learn and find inspiration, but not actually spending any time doing anything.
The Minutiae Vacuum
One of the most effective ways I’ve found to manage my time is to
think about your work in terms of impact. By splitting your time up in
between A, B and C tasks, it’s easier to get a handle on what is most
important and how much time you’re spending spinning your wheels. A
tasks are things that have a long term impact, 6 months to a year or
more. B tasks are things that are important, but don’t have as much of a
long term impact. They might range between 1-6 months. Finally, C level
tasks are things that need to be done on a daily or weekly basis, but
don’t have much of an impact outside of that time frame. So here’s the
break down:
A – 50% or more of your day.
B – 30% of the day.
C – 20% of the day.
A – 50% or more of your day.
B – 30% of the day.
C – 20% of the day.
Now that we have a framework of where our time is spent most
critically, the question is, how do we remain focused on the high-level,
long term impact tasks? How do we keep ourselves out of the seemingly
urgent, but unimportant vacuum?
Vision Maintenance
The answer I’ve found to best remain focused on the important is
vision maintenance. By spending time daily reflecting and meditating on
what is most important to you, you can remain centered on meaningful and
crucial work.
Daily vision maintenance can come in many forms:
- Meditating on your values, goals and aspirations.
- Sitting with a fresh cup of coffee or tea thinking about how you want to plan your day.
- Spending time thinking about your intentions, what you want and what it will take to get there.
- Journaling about how you feel about your current situation, what successes you’ve made, what you can learn from and what you can do differently to improve.
- Running, walking or exercise thinking about where you want to be in your life.
My favorite thing to do is meditate on my values and goals early in
the morning. From time to time I also greatly benefit from writing an
journal entry on my private blogger account. This is usually when I’m
feeling considerably stuck in a certain area, or I feel like my life is
not congruent with my values. I also get some of my best ideas while
walking, so I try to keep a pad of paper and pen handy in my pocket.
I know this type of re-aligning and re-focusing myself internally is essential to staying on track and keeping focused on what’s important.
But despite knowing this, I have a tendency to get caught up in the
unimportant and the urgent. I’ll often rationalize to myself that
spending my time doing things that will produce immediate tangible
results is more important than taking the time to re-focus and evaluate.
I think this is the biggest mental block we face in making the time to
do vision maintenance. We think that doing something that produces
results immediately trumps doing something that doesn’t manifest
anything instantaneously.
In reality, this is the furthest thing from the truth. When I take
the time to meditate and review my goals, to journals and reflect I’m twice as productive than when I’m simply reacting to whatever I feel is most productive at the time.
My Dream Sanctuary
So in closing, I’d just like to share with you a photo of the place I
like to meditate. I like to walk up the to Colorado Street Bridge and
just clear my mind. There is an amazing view stretching out for about 20
miles covered in trees and growing things. Sometimes I’ll come up here
when I’m looking for inspiration or when I’m stuck on the evolution of a
particular idea. It helps me clear my mind and re-focus on what really
matters: living.
Having a place where you meditate or reflect on your goals and dreams
can really help you stay focused. It’s kind of a like a dream
sanctuary.
Do you have trouble staying focused on what really matters? Do you
find that it’s difficult to maintain your vision, or justify spending
the time doing vision and reflection type work? Let’s start a
discussion, I’d love to hear your thoughts.



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